Saturday Night Fever<\/b>, released in December 1977 (the year disco-mania exploded), is the greatest disco product of all time.<\/b><\/p>\n
THE STORY: DISCO OR NOT DISCO?<\/b><\/p>\n
The film tells the story of Tony Manero<\/b> (portrayed by an extraordinary John Travolta<\/b>), a young man from Brooklyn trapped in a life without prospects, whose only joy is going dancing on Saturday nights: youthful rage, a familiar theme, is the thread running through the story.<\/p>\n
Saturday Night Fever, more than a film about dance culture, becomes a film about escaping it. The film ends with a sober condemnation of the lifestyle it was supposedly meant to celebrate. It is a “disco film<\/b>” made for an absolutely non-disco audience, just as the soundtrack is only partially “disco” (the music has all the typical elements of disco, but it is a type of pure pop adaptable to any era). A screenplay valid for any period and a charm capable of captivating a broad and diverse audience: these are the keys to the enormous timeless success of the film directed by John Badham. Saturday Night Fever, using a cross-promotional strategy of symbiosis between film and soundtrack, has a dual impact: the film achieves earnings of $100 million, and the soundtrack (dominated by the Bee Gees<\/b>‘ falsetto) sells 30 million copies by the end of the year. <\/p>\n
A “DECEPTIVE” FILM<\/b><\/p>\n
Many define it as a “fabricated film”<\/b> since it is based on a story invented by an English journalist, Nik Cohn<\/b>, who knows very little about Brooklyn. Even though Cohn’s account is false, there is one clear and indisputable fact: disco is spreading like wildfire through the white ethnic communities of New York<\/b> neighborhoods. <\/p>\n
THE MODERN CONCEPT OF THE DISCOTHEQUE<\/b><\/p>\n
In any case, Saturday Night Fever achieves enormous success<\/b>, attracts immense media attention to disco, and launches the “commercialization<\/b>” of the phenomenon. The film, in essence, creates an imaginative framework to legitimize the rise of discotheque culture<\/b>: for the first time in America, a mass model for discotheques is born. From here, the modern concept of the discotheque begins to take root. <\/p>\n","protected":false},"excerpt":{"rendered":"
Saturday Night Fever, released in December 1977 (the year disco-mania exploded), is the greatest disco product of all time. THE STORY: DISCO OR NOT DISCO? […]<\/p>\n","protected":false},"author":1,"featured_media":3194,"template":"","project-category":[65],"class_list":["post-4558","projects","type-projects","status-publish","has-post-thumbnail","hentry","project-category-history"],"acf":[],"yoast_head":"\n